New Perfume Review Map of the Heart Black Heart v. 2-Charred Heart of Darkness

It has been seven weeks since I was in Florence for Pitti Fragranze and there is one perfume which has consumed my thoughts since trying it there. One of my favorite new lines I discovered at Pitti was Map of the Heart. Map of the Heart is a debut line from co-founders Sarah Blair and Jeffrey Darling. They have collaborated with perfumer Jacques Huclier on three perfumes. They also have brought in bottle designer Pierre Dinand to fashion heart shaped flacons. Map of the Heart Clear Heart v. 1 and Red Heart v. 3 are nicely executed aquatic and tuberose perfumes, respectively. They are good but the middle volume Black Heart v. 2 is something wholly unique, a perfumed journey into darkness that never compromises by letting in even a tiny sliver of light.

forest fire aftermath 2

Black Heart v. 2 has been one of those perfumes which has been difficult for me to write about because I don’t think I am going to communicate what a completely consuming sensual experience it is. The creative team wanted M. Huclier to be inspired by the Australian brushfires from where Ms. Blair and Mr. Darling live. The quote from the press release is they wanted M. Huclier to capture “the moment the flames subside and the blackened tree trunks remain smoldering in a snow of white ash- the piercing sunlight slicing through.” The first part of that inspiration is expertly re-created. The sunlight not so much as there is not any light in this composition of smoke, spice, and the hope for renewal from near-complete destruction.

Jacques-Huclier

Jacques Huclier

M. Huclier uses a trio of spices, in overdose, as cinnamon, cardamom, and black pepper add the black shroud to the early moments. Just to make sure the point is not missed a little bergamot and orange are consumed in the dark flames like a sorcerer’s spell of eldritch origin. Through the spices M. Huclier adds in a significant amount of eucalyptus which adds sharp green over a camphor-like effect. This is the smell of tree trunks detonated by the heat of the fire. A chilling reminder of natural immolation. Then M. Huclier begins to waft smoke first in gentle puffs and then as a pervasive fog. The smoke lies heavily on top of Australian sandalwood. I have found Australian sandalwood to have an almost ashy quality just on its own. In Black Heart v. 2 M. Huclier finds that same characteristic and enhances it so the sandalwood note feels like I am experiencing it after it has been burned through and through.

Black Heart v. 2 has 12-14 hour longevity and above average sillage.

When I spoke with Ms. Blair at Pitti she told me that there was an earlier mod she sought feedback on and one person told her it should be darker. I don’t know who that person was but I am so very happy that advice was adhered to. The best perfumes are those where the creative vision is realized without compromise. Black Heart v. 2 is a glorious paean to the art of not compromising. If you love dark smoky artistic perfumes you will find no new perfume for 2014 which delivers on all three qualities any better than Black Heart v. 2.

Disclosure: this review was based on samples provided by Map of the Heart at Pitti Fragranze.

Mark Behnke

Colognoisseur Pitti Fragranze 2014 Final Wrap-up Part 1-People, Trends, and Teases

Italy is blessed with two of the best perfume fairs in the world and Pitti Fragranze is the one which occurs in the fall. Ever since I knew about the existence of Pitti Fragranze in Florence, Italy I have wanted to attend; for the twelfth edition I finally made it. It was a wonderful experience for me as most first times are. I will split the final wrap-up into two parts talking about some of the people and trends along with some disguised teases of things I was given sneak previews of. Tomorrow in Part 2 I’ll call out the top 10 new perfumes I tried.

The first person I met in the first minutes of my first Pitti Fragranze was Andy Tauer. It was a special delight to have the opportunity to chat with him in person. I have always considered Hr. Tauer to be one of the founders of independent perfumery. After nearly ten years of doing this he still has a beguiling passion for creating perfume which comes through even more strongly in person. It was nearly the perfect way to start my experience.

One of those independent perfumers who has helped infuse independent perfumery with a signature style is Pierre Guillaume. He was another whom I never met in person before. When we started trying his new perfumes early on Saturday morning we had a great time laughing and discussing not only his latest but a couple of things he made just for the booth. It will be hard to wear a perfume by M. Guillaume from now on without hearing his laugh and sensing the joy in his creations.

Another person I was happy to meet was Georg Wuchsa of Aus Liebe zum Duft/First in Fragrance. He has been so supportive over the years in getting samples to me I was happy to have the chance to thank him even if it was a sort of hit-and-run encounter on the last day.

When it comes to new trends one stood out very vividly to me as I worked my way around the booths. Tuberose is the new Oud. It often felt like every other brand displayed a perfume to me containing noticeable levels of tuberose. One of the reasons for that is I think the perfumer’s palette has been expanded with new extractions of tuberose which allows for wider latitude in composing with a note which can be very intense. I smelled tuberose after tuberose but I barely smelled any new ouds. Even the Zarkoperfume Oud’ish seemed to be reluctant to display its oud outwardly.

Map of the Heart redMap of the Heart Red Heart v.3

Another trend is the unique bottle is back. The redesign of the new Mona di Orio bottles fit in my hand with a weight and presence. The Pierre Dinand designed bottles for Neela Vermeire Creations gives that entire collection an elegant container for the equally opulent contents. Pierre Dinand was also the man behind what has to be my favorite bottle of the whole fair. When I was making my first circuit of the floor I was stopped dead in my tracks by a set of three heart shaped bottles by the new brand Map of the Heart. That one of these hearts also contained one of the best new perfumes of Pitti just turned it into the complete package.

Finally I did get some confidential information that I am going to share as what are called “blind items”. These are teases with most of the identifying information about who and when disguised.

One perfume brand showed me two upcoming releases one of which will take the brand in a different direction.

One perfume brand showed me the very distinct architectural inspiration for their next release and just the visual has me excited for what is to come.

One perfume brand showed me the final version of a perfume I have long been waiting to smell. It surprised me at how it was realized but the tiny area of skin it was on might have been my most sniffed patch of skin throughout the entire exhibition.

One perfume brand is going to make their take on the cologne and it is one of the best I have smelled in the Nouveau Cologne category.

Come back tomorrow for my top 10 new perfumes from Pitti Fragranze 2014.

Here are links to the live recaps of Day1, Day2, and Day3.

Mark Behnke