Colognoisseur Best of 2021 Part 3: The Top 35 New Perfumes of the Year

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To begin with the context of the list, I tried 621 new perfumes since January 1, 2021. That is about a third of all new perfume released during the same time frame. The list below is the best 5.6% of those I got to try. As you see in the title it has expanded a bit from the usual Top 25. I found that when I looked back, I had a tight list of 35 I was pleased with. I decided to make them all worthy of the main list with no Honorable Mentions this time around.

The Top 10 (Perfume of the Year candidates)

10, Diptyque Kyoto– The best of the four perfumes in celebration of the 60th anniversary of the brand. The magic of beetroot, and perfumer Alexandra Carlin turns this into a stunning fragrance.

9. Editions de Parfums Frederic Malle Synthetic Jungle– Perfumer Anne Flipo turned in a sappy green thicket of a perfume.

8. Zoologist Chipmunk– Creative Director Victor Wong and perfumer Pia Long create a modern interpretation of those classic woody masculine perfumes of decades ago.

7. Azman Two Minutes After the Kiss– You might think there is nothing new in an oud-rose perfume. Perfumer Cristiano Canali will make you think again.

6. Masque Milano Lost Alice– Creative Directors Alessandro Brun and Riccardo Tedeschi team-up with perfumer Mackenzie Reilly for a gourmand inspired by Alice’s Tea Party.

5, Francesca Bianchi Luxe Calme VolupteFrancesca Bianchi lives on the edge in her perfume making. This time it is the edge of sensual passion in this year’s sexiest fragrance.

4, Puredistance No. 12– Creative director Jan Ewoud Vos told me to give perfumer Nathalie Feisthauer’s perfume time to mature. When it did a magnificent powdery chypre was there to enjoy.

3. Rubini NuvolariAndrea Rubini and his creative team including perfumer Cristiano Canali take you for a drive on an F1 track all the way through the checkered flag.

2. Amouage Material– Creative director Renaud Salmon and perfumer Cecile Zarokian turn in the most audacious gourmand of the year using the tritest of ingredients, vanilla. By turning it inside out and back again they define something entirely new.

1. Amouage Silver Oud– All the reasons are in yesterday’s Perfume of the Year post. The short version: M. Salmon and Mme Zarokian made me care about oud again.

The Rest of the Top 35 in Alphabetical Order

Aesop Eremia– The apocalypse has never seemed so appealing.

Aftelier Perfumes Joie de VertMandy Aftel uses a vintage anise hyssop in a hymn to green.

Anatole Lebreton Racine Carre– This perfume is the answer to, “What is the square root of licorice?”

April Aromatics Wild Summer Crush– The exuberance of the summer and the possibilities of love explode on my skin with joy.

Chanel Paris-EdimbourgOlivier Polge is creating his own niche at Chanel with the Les Eaux. This is the best of them, so far.

Chris Collins African Rooibos– The best tea-inspired perfume of 2021.

Comme des Garcons Ganja– Everything Comme des Garcons has done well for thirty years, and counting is right here.

Diptyque Venise– This reminds you that Venice is not just water and canals. It is also the gardens on the islands.

DS & Durga St. Vetyver– I hear Jimmy Buffet in my head every time I wear this.

Escentric Molecules Molecule 01 + Iris– Sometimes things are simple. Geza Schoen adds iris to Iso E Super. It is as good as it gets.

Freddie Albrighton Mabel’s Tooth– The most fun I had with a perfume all year from a new independent perfumer.

Hedonik Divine PerversionFrancesca Bianchi’s leather line has a perfume to match.

La Curie GeistLesli Wood finds the wood smoke hanging in the pine trees.

Laboratorio Olfattivo Vanagloria– This is a version of a vanilla throw blanket from Dominique Ropion.

Maison Crivelli Lys SolabergNathalie Feisthauer takes you to summer in the Great White North as the lilies bloom.

Maison Crivelli Hibiscus Mahajad– Perfumer Quentin Bisch creates a red-colored gemstone floral.

Milano Fragranze Diurno– The best of the new line by creative director Alessandro Brun. Perfumer Julie Masse uses a brilliant Amaretto accord to call up the echoes of the Lost Generation.

Naomi Goodsir Corpus Equus– Perfumer Bertrand Duchaufour forms a horsehair leather fragrance.

Parfum d’Empire Mal-AimeMarc-Antoine Corticchiato can make perfume from anything, including weeds.

Phoenecia Perfume Oud Elegance Rose and Oud Elegance Incense– Perfumer David Falsberg gave two visions of no BS oud. Both are enhanced by the ingenious use of a hyraceum tinctured alcohol.

Sarah Baker Loudo– This combination of a cherry cordial and oud was as compelling as it got.

Scents of Wood Plum in Cognac– This was the perfume which made Fabrice Croise’s concept come to gourmand life under perfumer Pascal Gaurin.

Shalini Fleur JaponaisShalini and perfumer Maurice Roucel make a delicate artistic perfume.

Tom Ford Private Blend Ebene Fume Rodrigo Flores-Roux wakes up the echoes of the early days of the brand.

Zoologist Snowy Owl– At the end of last year I eagerly awaited this collaboration between Victor Wong and perfumer Dawn Spencer Hurwitz. Snowy Owl was even better than I could have imagined.

That’s a wrap for 2021. I’m looking forward to what 2022 has in store.

Mark Behnke

New Perfume Review Naomi Goodsir Corpus Equus- Go Slow, Get it Right

We live in a society which always seem to want to move at the speed of a bullet train. Consumers want everything fast and lots of it. Fragrance is as susceptible to these forces as any. The pace of releases or the double-digit collections is meant to sate the appetites of perfume lovers. As someone who smells his fair share during a year, I think the rush to market sometimes leave good ideas unfulfilled. When I try something that is almost there, I wonder what a little extra time might have wrought. It is a fanciful thought most brands just want to churn their releases. Getting it right is not part of the equation. There are outliers, Naomi Goodsir Corpus Equus is one of them.

Naomi Goodsir

There are no more exacting creative directors than Naomi Goodsir and Renaud Coutadier. From the moment I met them in 2012 I have been a persistent correspondent asking when the next new thing is coming. They are polite in replying with a version of this, “When we think it is right?” This has been a process which has taken years. It has led to a small collection which exhibits the success of this way of making perfume.

Renaud Coutadier

Corpus Equus took eight years to finally get it right. Ms. Goodsir and M. Coutadier know what they are looking for. In this case they worked through every iteration with perfumer Bertrand Duchaufour. In the press materials there is talk about it being the spirit of an Arabian horse. What I found was a smoky leathery amber which reminds me of a leather sofa in front of a fireplace more than a horse.

Bertrand Duchaufour

This begins with that scent of woodsmoke from a chimney. Those who remember one of Ms. Goodsir’s first releases Bois D’Ascese will likely see a kinship. This is a much better-behaved smokiness. Which is good because a compelling incense pairs with it in the early going. I imagined an incense burner where a sliver of wood and a joss stick smoldered next to each other. Releasing spirals of smoke which tangle themselves together.

The leather accord comes next. This is a modernized Cuir de Russie version. A lot of birch tar is used. It simultaneously picks up on the smoke in the top accord while beginning the construction of the leather one. There is a pungent cigarette ash rubbed into the leather. Reminded me of the way my leather jacket smelled after a night of clubbing. The final piece is an animalic musk which pulls it all together into a leather accord with vitality. If there is a horse to be found here this is where it might be, I guess. It all folds into a strong amber in the base as the smoke and leather envelop it.

Corpus Equus has 12-14 hour longevity and above average sillage.

There is a lot of pleasure in finding some aspects of the first and this sixth one nine years apart. It confirms that the concept of go slow, get it right works if you let it.

Disclosure: This review is based on a sample I purchased.

Mark Behnke