Colognoisseur 2017 Year-End Review Part 3- The Top 25 New Perfumes of the Year

This year I tried 678 new perfumes which once again keeps me below the 50% mark of all new perfumes released in 2017. When sniffing this many perfumes there tends to be a lot of background noise as many coalesce into a generic sameness. What is presented below are the perfumes which rise above that.

The Top 5 (Perfume of the Year Candidates)

5. DSH Perfumes Gekkou Hanami– Independent perfumer Dawn Spencer Hurwitz never fails to surprise me in a given year. In 2017 she has had many releases worthy of high praise. I was completely blown away by this first in her Haiku Series. Ms. Hurwitz builds a perfume of delicacy around themes of life and death in the moonlight infused with cherry blossoms. Both of the other Haiku series released this year; Tsukiyo-en and Tsukimi were almost as good.

4. Parfum D’Empire La Cri de La Lumiere– A spectrally transparent study of light as fragrance. Perfumer Marc-Antoine Corticchiato uses a trio of ambrette, iris, and rose to form a perfume which will define light when I speak of it in relation to this art form in the future.

3. Naomi Goodsir Nuit de Bakelite– The creative direction of Naomi Goodsir and Renaud Coutaudier matched with the virtuosity of perfumer Isabelle Doyen provided the best tuberose of 2017. Their choice to focus on the green stemmy quality by editing out the flower they found something within which reinvents tuberose.

2. Bruno Fazzolari Feu Secret– What do you do when you decide to make a perfume from one of the most expensive ingredients you can? If you’re independent perfumer Bruno Fazzolari you take orris butter and challenge it with “dirty” notes like turmeric, birch tar, and eucalyptus. They don’t harmonize, they confront. What orris butter has to say in response is what makes Feu Secret special.

1. Ineke Idyllwild– A more detailed reason can be found in Part 2. Idyllwild is a contemporary fougere that pairs expertise and artistry. Ineke Ruhland is back after five years in a big way.

Here are the rest of the Top 25 in Alphabetical Order

A Lab on Fire California Snow– A brilliant debut for perfumer Mackenzie Reilly that is more Palm Springs than Lake Tahoe.

Aftelier Velvet Tuberose– After smelling so many tuberoses the last one of the year was one of the best. Mandy Aftel found the softer texture within.

April Aromatics Pink Wood– Independent perfumer Tanja Bochnig created this dynamic rose perfume for a competition where she finished third! Simply inconceivable to me.

Arquiste Esencia de El Palacio Azahares– The best of the collection from creative director Carlos Huber and perfumer Rodrigo Flores-Roux produced for a Mexican department store. Orange blossom, lavender, and iris show Sr. Flores-Roux’s brilliance with floral ingredients.

Atelier Cologne Café Tuberosa– Creative director Sylvie Cervasel and perfumer Jerome Epinette pour a shot of rich esperesso over a full spectrum tuberose to fabulous effect.

Comme des Garcons Vogue 125– A mixture of Polaroid developer and cigarette smoke might not conjure the premiere fashion magazine in the world. That’s the genius of this perfume which never plays it safe while it makes sure both names on the label stand for innovation.

Editions de Parfums Frederic Malle Sale Gosse– The other significant perfumer debut this year. Fanny Bal decides a perfume of youth should smell like violet chewing gum. Makes me smile every time I wear it.

Eris Parfums Mx.- Creative director Barbara Herman with perfumer Antoine Lie continue their successful collaboration with a perfume which shows unisex does not mean boring.

Etat Libre D’Orange Une Amourette Roland Mouret Creative director Etienne de Swardt along with fashion designer Roland Mouret get perfumer Daniela Andrier to unleash her most sensuous perfume in years.

Grandiflora Boronia– Creative director Saskia Havekes working with perfumer Bertrand Duchaufour capture an Australian greenhouse with an indigenous white flower providing the keynote.

Imaginary Authors O! UnknownJosh Meyer has gotten better and better; this is his best perfume. He finds a precise balance between a transparent tea accord and orris butter. Easy to write, much harder to realize.

John Varvatos Artisan Pure– Best mainstream perfume of the year. Rodrigo Flores-Roux adds to his legacy as the only perfumer for John Varvatos with a tableau of a summer hillside in Mexico.

Maison Kitsune X Heeley Note de Yuzu– Perfumer James Heeley channels the Maison Kitsune aesthetic and creates a salty broth of citrus which I just wanted to marinate in.

Masque Milano Times Square– HBO’s series “The Deuce” reminded us of 1970’s era Times Square. I had already had my memory revived with this perfume from creative directors Alessandro Brun and Riccardo Tedeschi working with perfumer Bruno Jovanovic. A fantastic realization of this time period.

Memo Eau de Memo Creative director Clara Molloy and perfumer Alienor Massenet celebrated ten years of making perfume together by not looking back. Instead they launched the second decade with what they do best make some of the best niche perfume around.

Puredistance Warszawa– Creative director Jan Ewoud Vos was shown pictures of the Golden Age in Warsaw. Perfumer Antoine Lie turned this into the best Retro Nouveau perfume of 2017.

Sonoma Scent Studio Bee’s BlissLaurie Erickson made a perfume of rich viscous honey which enthralled me.

Vero Profumo Naja– Last year I made a wish for a new perfume from Vero Kern. Naja did not disappoint as it was an ever-developing tobacco focused construct. It was easily the perfume I have had the most fun dissecting this year.

Vilhelm Parfumerie Basilico & Fellini Creative director Jan Ahlgren continues to look to Hollywood for inspiration. Famed director’s Frederico Fellini’s love of basil was turned into a Nouveau Cologne by perfumer Jerome Epinette. Refreshing and innovative just like the name on the bottle.

Xinu Monstera– Perfumer Rodrigo Flores-Roux found a kindred spirit in creative director Veronica Alejandra Pena. Monstera is the best of that collaboration as the scent of the leaves in the jungle slowly change into leather.

Zoologist Civet– First new perfume of 2017 was another triumph for creative director Victor Wong who had independent perfumer Shelley Waddington begin the year of tuberose with one of the most memorable. They fused it with animalic notes in the heart to create magic.

The Final Cuts (The Other 25 best perfumes of 2017)

Alber Elbaz par Frederic Malle Superstitious– Another successful collaboration between fashion designer and creative director via Dominique Ropion.

Beaufort London Iron Duke– A cavalry charge right into my perfumed heart.

Bottega Veneta Eau de Velours– Best fruity floral of the year

Bruno Fazzolari Ummagumma– The chocolate from Cadavre Exquis gets a starring role.

Cartier Baiser Fou– A fruit flavored lip gloss turned into perfume.

Comme des Garcons Concrete– The best example of making deconstructed mean something

Elizabeth & James Nirvana Amethyst– Best bang for your buck especially if you like tobacco.

En Voyage Figa Shelley Waddington finds beauty in superstition.

Escentric 04– Geza Schoen returns to his molecules with the best of the bunch.

Etat Libre D’Orange You or Someone Like You– Chandler Burr and perfumer Caroline Sabas made a better artistic statement on LA than “La La Land”

Fath’s Essentials Lilas Exquis– A fabulous lilac from perfumer Luca Maffei.

Gucci Bloom– There’s a new direction at Gucci; if there’s more like this it will be memorable.

Hermes Eau des Merveilles Bleue– Christine Nagel’s mineralic aquatic.

Homoelegans Paloma y Raices– Mamey and tuberose form a quirky fruity floral.

Jul et Mad Mon Seul Desir– A tapestry woven of osmanthus and oud.

L’Artisan Histoire D’ Orangers– A desert valley of orange trees.

Le Labo Mousse de Chene 30– Daphne Bugey shows that chypre is still alive and kicking.

Maison Francis Kurkdjian Oud Satin Mood Extrait– Francis Kurkdjian rearranges the notes from the original and makes it better.

Mancera Red Tobacco– A fever dream tobacco.

Mona di Orio Dojima– Perfumer Frederik Dalman continues the Monaesque aesthetic.

Parfumerie Generale 19.1 Neroli ad Astra– The first of the re-works to stand equivalent yet different from the original.

Parfums de Marly Delina– The best feminine perfume from the brand, ever.

Tauer Attar AT– A fantastic limited edition from Andy Tauer.

Tiffany & Co. The jeweler returns to perfume brilliantly.

Tom Ford Noir Anthracite– The most noir of any Tom Ford with that on its label.

That’s it for my look back at 2017.

If you missed them; Part 1 was my broad overview.

Part 2 was where I revealed my Perfume, Perfumer, Creative Director, and Brand of the Year.

Mark Behnke

New Perfume Review Etat Libre D’Orange You or Someone Like You- Chandler Takes the Reins

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When you write extensively about any subject it is inevitable that you are asked if you want to be more than an observer. Perhaps the most ubiquitous question I get is some variation of “Do you ever want to make a perfume?” I can honestly say, as of today, my answer is absolutely positively, “No!” I suspect anyone who writes about fragrance is asked this question. In the case of Chandler Burr I know it took many years for that “no” to turn to a “yes”. Over the last year, Mr. Burr did take the position of creative director for the new Etat Libre D’Orange You or Someone Like You.

Chandler Burr

The fragrance is based on Mr. Burr’s 2009 novel of the same name. Working with perfumer Caroline Sabas, they wanted to focus on one of the protagonists. An Englishwoman named Anne who observes her Los Angeles milieu from her aerie in the Hollywood hills. When I interviewed Mr. Burr about the new creation he mentioned he wanted to create “a specific scent, the scent someone like Anne would wear, an Angelino Englishwoman high in the hills in the blue air.” He is also a proponent of describing perfume as belonging to specific descriptive genres. For You or Someone Like You he wanted it to be a combination of “Luminism, Minimalism, and contemporary Romanticism” He is also an ardent believer that in talking about the art of perfume it shouldn’t be reduced to the ingredients and the focus should stay on the overall effect. I am going to honor that by spending the next paragraph describing You or Someone Like You in that spirit. Then I will dishonor that by spending the next paragraph, after that, doing my usual reductionist analysis.

Caroline Sabas

I grew up in South Florida, and while it is not LA, You or Someone Like You captures what I consider the artificial light which infuses both places. Namely most spend too much time in their car moving from one sterile air conditioned space to another. The Luminism in You or Someone Like You is the ever-present sun reflecting off windshields and glass. It is sharp and artificial further separating one from the natural. To hammer this home there are some aspects of that world trying to pierce the glass but the AC keeps it at bay with glossy chilly laminar flows.

To create the sterility of processed cool air Mme Sabas uses mint as a keynote around which is folded some of the fresher green grassy notes as in, perhaps, the hexenal family. It forms that feel of being inside a car stuck in traffic as the smells of someone mowing their lawn come with the filtered air. More of that kind of green vegetal quality comes through but in quieter ways. Even lighter florals are present but these are synthetic expansive versions of the natural essential oils which further enhances this artificiality at the core of You or Someone Like You.

You or Someone Like You has 10-12 hour longevity and average sillage.

I think Mr. Burr completely succeeded in making a perfume within the Luminism and Minimalism schools; I found little Romanticism present. Which is probably for the best because I was much more connected to the chill and glass; finding something more expressive would have been less appealing.

Once Mr. Burr got around to saying “yes” he has, with Mme Sabas, created a fragrance true to what he believes perfume can aspire to.

Disclosure: This review was based on a bottle received from Europerfume.

Mark Behnke

Chandler Burr on Creative Directing Etat Libre D’Orange You or Someone Like You

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At last October’s Sniffapalooza Fall Ball Chandler Burr showed up with a surprise on Sunday. He revealed that he had been working as the creative director on a new fragrance and wanted to share a sneak preview. The new fragrance is Etat Libre D’Orange You or Someone Like You.

The press release for You or Someone Like You gives you an idea of what Mr. Burr was looking for:

“There is an Englishwoman who doesn’t exist. Her name is Anne Rosenbaum, and I created her in my novel “You Or Someone Like You.” She lives, with her movie executive husband, in a house high in the blue air of the Hollywood Hills, just off Mulholland Drive, overlooking Los Angeles above the 101.

I’m fascinated by LA, this strange dream factory that exists in its eternal, relentless present tense, its otherworldly beauty both effortlessly natural and ingeniously artificial. A movie that makes movies. Palm trees, the symbol of LA, aren’t natural there. They were imported, placed in the hills, “but then,” Anne observes to you, “so was I.”

Los Angeles’ smells mesmerize, the astringent mint/green of eucalyptus, wild jasmine vines unselfconsciously climbing the stop signs, catalyzed car exhaust, hot California sun on ocean water (although “You” contains no jasmine or eucalyptus; if you need to know what it’s made of, “You” is not for you).

When Etat Libre d’Orange approached me about creative directing, my perfumer Caroline Sabas and I created not a “perfume” — people in Los Angeles don’t wear perfume – but a specific scent, the scent someone like Anne would wear, an Angelino Englishwoman high in the hills in the blue air.”

I had the chance to get a little more information from Mr. Burr on the perfume he calls “You”. First, I asked the obvious why did he choose now to take on creative direction. He responded, “The moment I started at the New York Times I was frequently asked, "Are you going to creative direct/ create a scent/ collection of scents/ perfume brand?" The Times would have, correctly, forbidden it had I asked, but I had no intention — I was a critic. Frankly I didn’t have any interest. My focus was and is the scent artists. And for years I never wanted to creative direct a perfume. I was while working at the Times getting to know the Etat collection, which I found and find just extraordinary, along with the Comme des Garcons collection the most daring, aesthetics-forward, balls out art-centric scent works in the world. Tilda Swinton's agent called to say Tilda was interested in creative directing a scent, and Etienne was the instant and most natural person to put her in touch with. and I talked on and off about working together somehow. But then I was at the Museum of Arts and Design as a scent art curator, and for obvious ethical reasons it was still off the table that I'd direct a scent.

After I'd left MAD, Etienne called and said he's read my novel You Or Someone Like You, that he liked the title, and proposed we create a scent using the novel's title. That I creative direct it. The concept came instantly. My novel's narrator is a woman named Anne. She's an Englishwoman who long ago married an American guy, now a movie studio exec. They have one son, Sam. She has a Ph.D. in Romantic Literature and is a voracious reader. Anne is extremely private, reserved. She's perceived as a cool customer by most people, and she is with everyone not her husband and son. She lives in the Hollywood Hills — on Macapa Drive, if you want to google map it — above the 101 and overlooking the city. She lives in contemporary Los Angeles. What my (brilliant) perfumer Caroline Sabas has created is the scent Anne would wear.”

Mr. Burr has described fragrances throughout his career as belonging to different schools. When I asked what school, he was aiming for he said, “Luminism, Minimalism, and contemporary Romanticism. I started with exactly this aesthetic mix in mind.”  

This lead me to asking what perfumes inspired “You”, and you, in the process which lead into his long-held belief (one I disagree with) that discussing notes devalues the art, “Of course– Mugler Cologne, Calyx, Jardin sur le Nil are probably the most important. There are others, but their names mention raw materials, and I really–really–am not going to go anywhere near this fucking reductionism of scent works to their materials. It's extraordinarily stupid. You don't give a sense of a new musical work, say something by Max Richter, by saying "It's in D major, 4/4 time, it has among other instruments oboes and violins and violas and flutes, and the notes include D, E, F#, G, A, B♭, and C." That would be idiotic. We say, "It's contemporary Minimalism that draws on Glass and, more, Reich, but Richter is also strongly influenced by the minimalist Romanticism of Satie." If we're going to describe fragrances in a truly intelligent, sophisticated way rather than the reductionist "This building has cement, steel, glass, plastic", it's going to be by using intelligent analogies.”

I finished my interview with a question I am always interested in, how did he know they were finished? “"Finished" is equal to "perfect," which you rarely get to. The mod of "You" that we chose was one that Caroline, our Givaudan evaluator Audrey Barbara, Etienne, and others at Etat loved. My personal favorite was slightly different in one specific way. But we had a long conversation about it, and I trust them, so I decided that we'd go with that one. It doesn't bother me because, I don't know, I guess I just don't think in this case that my perception and taste is perfect and mandatory. Part of it was that Etienne really felt the mod we chose had an Etat aspect to it. He's the creative director of the collection, so that's a pretty compelling reason from my point of view.”

I am looking forward to wearing “You” and should have a review up soon. My thanks to Mr. Burr for taking the time to answer my questions.

Mark Behnke