Whenever I see a pile of gold in the movies it always seems to be kissed by flames somewhere in the vicinity. There is a reason for that because flame seems to make the cold metal glow. The flicker causes shadow to flit across the metallic surface. It takes something static and turns it into something languorously kinetic. I hold my wedding ring up to the fireplace to be caught by the same effect. Puredistance Gold does the same thing as a perfume.
Jan Ewoud Vos
Puredistance creative director Jan Ewoud Vos has always been inspired by art for his perfumes. M. Vos was captivated by a black, white, and gold Mondrian-like visual. He had previously released Black and White. Now it is time for Gold to complete the picture. He collaborates with the same perfumer behind the previous two, Antoine Lie. This is the larger squares of gold as the perfume has a large presence. It uses big keynotes given shadow by the complementary ingredients surrounding them.
Antoine Lie
Gold starts with the tart citrus of green mandarin. This is a powerful fruity start which M. Lie uses three spices to give texture to. The herbal floral quality of baie rose, the green rosemary and the piecing scent of clove. It forms an elegant version of the Holiday staple of a cloved orange. This is a dynamic opening. It shifts to a floral heart dominated by jasmine. For this M. Lie dusts the white flower with cinnamon and swirls of labdanum. This is those flickers of heat atop the floral foundation. The base gets green at first as vetiver and patchouli form the nucleus. M. Lie then adds in shadows of sweet with vanilla and myrrh contrasted with styrax and benzoin. This forms a simmering Oriental base which gets more animalic as castoreum becomes apparent.
Gold has 24-hour plus longevity and moderate sillage due to being at extrait strength.
Gold combines the tobacco warmth of Black with the exuberant floral quality of White to provide the large space in between with a persistent golden glow.
Disclosure: This review is based on a press sample provided by Puredistance.
–Mark Behnke