New Perfume Review Comme des Garcons Rouge- Beet Red

Last year was the 25th anniversary for what I think of as one of the most influential perfume brands. It was a real festive end of 2019 which saw a half-dozen new perfumes. It was like a literal Holiday present for me. It has taken a year for the next new release, Comme des Garcons Rouge, to appear.

Christian Astuguevieille

I don’t truly think there is a signature to the brand. There is a commitment to experimenting around the edges of current trends. That kind of innovative thinking appears in Rouge. Creative director Christian Astuguevieille collaborates with perfumer Nathalie Gracia-Cetto on a perfume of earth and incense.

Nathalie Gracia-Cetto

I am unsure why so many recent releases are using the color red as part of their inspiration. It is an odd coalescence in the fragosphere. For the Comme des Garcons version it is all about using beetroot.

This is only the second perfume I’ve tried with this in it. Beetroot adds an odd vegetal earthiness in both cases. It could verge a bit on unpleasant. In this case Mme Gracia-Cetto captures all of what I described plus the sweetness of the vegetable in a memorable way.

Rouge begins with that strong vegetation effect. Rapidly ginger and baie rose are employed as modifiers. These entice the sugar at the heart of the beet to the surface. It reminds me strongly of the crystallized sugar effect I encounter in violet in perfumery. This is like taking a shrubbery and adding some sugar to it. That might not sound pleasant, but it is a reminder of cleaning out the vegetable beds in these early days of October. It is a fascinating accord. As Rouge develops geranium adds a green floral quality as the bridge is made to a base of the patchouli analog Akigalawood. It is an interesting choice because this biological degradation of patchouli removes the earthiness. The beetroot more than makes up for it. It is like they are making a patchouli accord from the two. Now a beautifully serene incense begins to swirl in curls of smoke as if there are joss sticks in my empty vegetable bed. It increases in presence until it is the main scent over the latter phases.

Rouge has 10-12 hour longevity and average sillage.

Rouge is reminiscent of last year’s Copper in the way it changes shades throughout its development. It is one of the things I enjoy a lot in a perfume. It makes it a fantastic fall choice. I have enjoyed it immensely on these cool rainy days around my neck of the woods. If someone were to ask me for a shade of the titular color which describes this it would be easy, beet red.

Disclosure: This review is based on a sample provided by Comme des Garcons.

Mark Behnke

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