Ever since I regularly started receiving samples from Sephora I have been pleasantly surprised at the quality of what I find. There has been a great trend over the last few years of entry level perfume brands using some of the best perfumers. Most of those seem to end up in the fragrance section at Sephora. I think it is great that the style of these artists can be found in any mall. It also makes it fun when I get a new line and immediately think I recognize something. After the perfume has made itself known when I go do my research, I have an “a-ha” moment. This just happened with By Rosie Jane Lake.
Rosie Jane Johnston
By Rosie Jane was begun in 2010 by Rosie Jane Johnston and has slowly expanded its fragrance collection. In the past year and a half Ms. Johnston has begun to position her eco-friendly line with broader distribution. I must admit when I opened my latest envelope a perfume titled Lake seemed to be off by a season, or two. When I read the text to go with it, I was mistaken.
Lake is inspired by an autumn hike around Lake Tahoe in California. This is the essence of west coast fall; there aren’t the changing of colors. Just the chill of the air as you walk through forests of pines. This is the kind of perfume Lake is trying to be. When I tried my sample, I was immediately struck by how well-blended it was for a brand that advertises itself as green. If there is a drawback to that description it is many of those fragrances fail at finding a balance in the perfume. It is what makes the best independent natural perfumers so adored by me. They know how to be green and relevant. As I kept sniffing Lake, I was thinking this smells like one of those. Once I went to find out who the perfumer was. I smiled. That was because Sarah Horowitz-Thran was grinning back at me from my sample. Ms. Horowitz-Thran is one of those indie natural perfumers I was speaking of. To find her behind Lake was a happy surprise.
Lake is a simple breath of fresh air along the slopes of Tahoe. It starts with the chill of autumn air as lime fills the nose, and lungs. A fantastically subtle pine comes next. This is not a Christmas tree pine. This is that scent as the wind blows through the evergreens. It gets woodier and sweeter as sandalwood and vanilla provided the final ingredients. When it all snaps together it is like standing in the Rockies on a fall day.
Lake has 8-10 hour longevity and moderate sillage.
Nothing makes me happier than to know my favorite perfumers are finding a wider audience. With Lake Ms. Horowitz-Thran’s version of Tahoe autumn will make some new fans.
Disclosure: This review is based on a sample provided by Sephora.