New Perfume Review Armani Prive Jasmin Kusamono- Perfumed Kusamono

The Aramni Prive collection is so interestingly inconsistent I always look forward to trying what is new. It is because at its best it produces some of my favorite perfumes. Last summer was one of those high points with the release of Orangerie Venise. Perfumer Dominique Ropion provided a fascinating riff on a neroli soliflore. To begin 2020 M. Ropion returns to do the same with Armani Prive Jasmin Kusamono.

Dominique Ropion

Jasmin Kusamono is one of four new additions to the “Les Eaux” collection. Gardenia Antigua, Rose Milano, and The Yulong, are the others. This has been a series of perfumes highlighting a single ingredient with unique contrasting counterweights. The other part of the name, kusamono, gives an idea of what M. Ropion is attempting. Kusamono is a Japanese compound word of “grass” and “thing”. It is an artistic floral arrangement meant to capture a specific season. It tries to also evoke a specific kind of natural milieu. M. Ropion seems to be looking toward spring on the ocean.

One of the trends of 2019 I liked a lot was this idea of deep-water aquatics. None of the sea spray freshness but a deeper briny quality. It is that unique contrast to the jasmine that M. Ropion weaves into his composition.

The perfume starts with a mix of pear and pink pepper. This is a nice way to add some texture to a juicy pear. The saltiness of the ocean begins to leak into the scent as the jasmine seems to float upon it. This is fresh but not “fresh!”. What I mean is there is a cleanliness to the fruity floral atop the deep-sea swells without going into generic fresh territory. This is also a very light perfume. It has a feeling of delicacy to it in these early moments. As it evolves there is a stronger saltiness which begins to crystallize on the floral. It finds it’s footing on a base of cedar and sandalwood. Again, not in a heavy way.

Jasmin Kusamono has 8-10 hour longevity and average sillage.

I have been looking for perfumes which are part of the popular transparency trend that I can embrace. Jasmin Kusamono is one which I can happily hug to me. M. Ropion has practiced his own form of kusamono via perfume.

Disclosure: This review is based on samples provided by Giorgio Armani.

Mark Behnke

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