New Perfume Review April Aromatics Wild Summer Crush- Full Spectrum Perfume


As we inexorably march to the longest night of the year the Florida Boy wilts just a little every day. As sunset gets earlier and earlier with sunrise getting later and later, I cling to the precious daylight. I’ve tried it all to alleviate some of the dread. One of the things I found helped whether in reality or because I wanted it to, was adding full spectrum light bulbs to a couple of lamps where I sit. The idea of adding sunlight to the short days was a way of trying to push back against the tide. I should have looked closer at hand. Many of the citrus-based perfumes I have described as sunlight in a bottle were waiting for me. It has turned out to be the best way for me to battle these seasonal blues. I have a new weapon to brighten my days, April Aromatics Wild Summer Crush.

Tanja Bochnig is one of the best natural perfumers in the world. Over the years she has become an artist where she fuses her spirituality and her technique. It is what has made this brand one of my favorites. There are many independent perfumers who claim to do this Fr. Bochnig is one of the precious few who does.

Tanja Bochnig

Wild Summer Crush is a perfume which wears its heart on its atomizer. It is inspired by a summer crush of her young life. Most of us go through these intense short-lived affairs in our youth. They blaze with passion for a few weeks to be snuffed out by Labor Day. To capture that she compiles a scent bursting with natural energy. It is an easy reminder of heady times when the sunlight lasts late into the day.

The very first seconds fizz with a grapefruit unlike any other I have encountered. This is the same scent I get when I slice open a real one for breakfast. The tartness of rind, oil, and pulp are all here. Then the technique Fr. Bochnig has become adept at, is shading this kind of intensity. If the grapefruit is so brilliant to verge on too much. Precise amounts of mandarin, green tea, and yuzu adds compelling threads which create a gentler accord while retaining the energy. A floral heart is designed around rose and neroli. The green inherent in the neroli spears the citrus accord as the rose covers it in a subtle veil. As this moves towards the base, she again shows her expertise with shading. A set of light woods are given some texture through the sweetness of coconut and most impressively a precise tobacco. I can’t remember the last time I’ve encountered a more subtly impactful use of this.

Wild Summer Crush has 8-10 hour longevity and average sillage.

This year when I need to do battle with the encroaching darkness, I am throwing away the full spectrum light bulbs. Instead, I’m going to rely on the full spectrum perfume of Wild Summer Crush to do the job.

Disclosure: This review is based on a sample provided by April Aromatics.

Mark Behnke

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