New Perfume Review Jul et Mad Mon Seul Desir- Osmanthus Warp, Oud Weft

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Mrs. C is a cross-stitcher which means she is a lover of the textile arts. Which further means I’ve spent my share of museum time looking at tapestries. It is an art form which I have come to appreciate for the subtle effect just a few strands of different colors have overall. The ability to get close and see these strands is like getting close to a color television and seeing the pixels. You have a better experience standing back and taking it in its entirety; not in its micro form. Perfumery has its own way of practicing the weaving of notes into their own olfactory tapestry. Jul et Mad Mon Seul Desir is inspired by a famous tapestry while also weaving its own magic.

"La Dame a la licorne"

The latest three perfumes from Jul et Mad have been using famous works of art as part of their brief. For Mon Seul Desir the tapestry “La Dame a la licorne” (“The Lady and the Unicorn”) in the Musee national du Moyen Age in Paris. It is the final piece in a series of six tapestries where the first five each depict a lady accompanied by a lion and a unicorn in interpretations of each of the five senses. In the final tapestry, the lady stands under a canopy with the words “mon seul desir” on it. The words mean “my sole desire”. Creative directors Julien Blanchard and Madalina Stoica-Blanchard collaborated with perfumer Stephanie Bakouche.

Madalina Stoica-Blanchard and Julien Blanchard

For Mon Seul Desir the perfume is primarily an osmanthus and oud construction. I have come to appreciate this pairing more than the more classical rose and oud. The dual nature of osmanthus’ fruit and leather finds a way of making oud leatherier itself which is where Mon Seul Desir spends most of its time.

Stephanie Bakouche

Mon Seul Desir is begun by building a frame of nutmeg, baie rose, and coriander. The baie rose provides an herbal component which the nutmeg and coriander gives a kind of faux woodiness to. Then Mme Bakouche gets down to weaving as the osmanthus warps itself over the weft of oud. Always the osmanthus is on top the apricot quality floating above the leathery. The oud picks out the leather threads and attaches to them as it keeps to the background. It all evolves into a final weave of amber, benzoin, and musk; warm and comforting.

Mon Seul Desir has 8-10 hour longevity and average sillage.

In tapestry, the warp covers the weft. It is the same effect here as the osmanthus is the focal point while the oud supports in the background. You can get close enough to pick out the threads but it as an accord that it appeals. Mme Bakouche shows she can handle the fragrant loom to get the most out of her threads making Mon Seul Desir as beautiful as its inspiration.

Disclosure: This review is based on a press sample provided by Jul et Mad.

Mark Behnke