New Perfume Review Jo Malone Frangipani Flower- Finding A Sunbeam

One of the poodles at the Colognoisseur home office can usually be found every afternoon asleep in the sunbeam which comes through our glass door. Once we hit that part of the day I almost always know where he is. I envy him that opportunity to curl up in a bar of sunlight drifting on pleasant thoughts. Jo Malone Frangipani Flower gave me the opportunity to do that with a perfume.

Celine Roux

I know this is becoming redundant, but I must call out creative director Celine Roux for everything she is doing at Jo Malone. She is starting to settle into a bit of a rhythm with the way releases have been coming. Her direction is also shaping things Jo Malone was known for with her own flair. Last year Tropical Cherimoya created a soliflore made up of layers of other florals. It was a fascinating recreation of a flower as perfume. A year later with Frangipani Flower the same thing is being done with a more known floral. To achieve the same effect Mme Roux asked for a headspace analysis of frangipani. Working with perfumer Marie Salamagne they took what was found to create another layered soliflore.  

Marie Salamagne (Photo: Jerome Bonnet)

Frangipani Flower opens on a sunburst of lemon and jasmine. This is given a lighter feel as the lemon adds sparkle to an already expansive jasmine. Jasmine and frangipani are related so that the shift to a different kind of floral sweetness is done in tiny steps until you realize something is different. This is pushed to a more opaque feeling by using a set of ozonic and aquatic notes. There is an airiness throughout the first two-thirds of the development. It only becomes a tiny bit more grounded as sandalwood provides a woody tether in the base.

Frangipani Flower has 8-10 hour longevity and average sillage.

Frangipani Flower is equally as clever as Tropical Cherimoya in the way differing layers of accords form a soliflore. On the days I wore it I joined my poodle luxuriating in the sunbeam I had found.

Disclosure: This review is based on a sample provided by Jo Malone.

Mark Behnke

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