New Perfume Review Carthusia Terra Mia- Morning on a Mediterranean Balcony

There are a few brands which seem to preternaturally stay out of the limelight. Brands which make some nice perfumes. One of those is the Italian brand Carthusia. Carthusia Uomo has been a summer staple for me since I first discovered it over a decade ago. There is a consistent Mediterranean aesthetic which defines the brand. There is also a kind of vintage-like feel to many of the perfumes as they have been reformulated. They have not consistently released new perfumes preferring to rest on the collection of timeless standards. I was interested to hear about a year ago that was going to change.

I received a press release announcing the pending release of two new perfumes working with perfumer Luca Maffei. One, Gelsomini di Capri was a re-formulation of an original 2009 release. If you want a prime example of what I am talking about with the Mediterranean aesthetic Gelsomini di Capri is a good one. It is It is sunny citrus, sultry florals led by jasmine, finishing on a musky woody base. I like it, but I admit I was much more curious to see what Sig. Maffei could do if he brought his innovative style to a brand like Carthusia. The second new release, Terra Mia, is what I was looking for.

Luca Maffei

If you’ve ever traveled in this part of the world and are fortunate enough to have a balcony with a water view you might remember the scent of the morning. On the only occasion I had to experience this there was an orange grove in the distance and a rose garden right below. I would breathe in while my latte was sitting on the small breakfast table. It was just right. Sig. Maffei captures that as he delicately mixes in a couple of gourmand ingredients into the Mediterranean formula.

Sig. Maffei opens with a high concentration of bergamot matched with baie rose. This is like a “dawn accord” with the bergamot sparkling off the water far below. The baie rose captures the greenery waking up to the sun. It moves into a floral heart of neroli, orange blossom and rose. This captures the green of the baie rose and intensifies it through the neroli. The orange blossom provides a lilting contrast to the slightly dewy rose. From here is where we take a gourmand turn. Sig. Maffei pours a cup of coffee next to a sweet hazelnut-flavored pastry. This slides in under the florals as if serving them up on its own platter. It heads to an ambroxan focused base which captures a bit of the ocean off in the distance right at the end.

Terra Mia has 10-12 hour longevity and average sillage.

Sig. Maffei has done a fantastic job finding the space within the Mediterranean to insert the gourmand accords. It makes everything richer and deeper. On the days I wore Terra Mia I was on a Mediterranean balcony in the morning.

Disclosure: this review is based on a sample I purchased.

Mark Behnke

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