Experience not Expertise

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I’m not sure what has changed recently but since the first of the year I have been getting sent proposals to take on perfume jobs I don't feel qualified to do. The first line always has some variation in which they call me an “expert”. When it comes to that word there is only one area in which I consider myself an expert; the organic chemistry of drug discovery. I was trained to do it. I’ve spent my life doing it. I’ve been pretty good at it. Someone calls me an expert at that I thank them for the compliment. When I’m called that in relation to perfume, I try and correct the terminology. I have always considered myself an experienced enthusiast.

To my mind it means I have had no formal training. It means anything I think I know about perfume has come from personal experience. It means I am only as insightful as the extent of that.

I started writing about perfume as a member of the forums at Basenotes. Somewhere along the line I started writing a paragraph or two on my impressions on the Scent of the Day I was wearing. That started right around ten years ago give or take a few months. I enjoyed giving my opinion and expected I would stay there for years. Then as I became a writer for Fragrantica, followed by the managing editor at CaFleureBon, and then starting Colognoisseur; things changed slightly. The feeling of being an ambassador for the things I think are wonderful about fragrance is what makes me sit down and write every day.

You’ll notice nowhere in that timeline is I went to a perfume school. Nowhere in there is I attended a perfume class. I have received none of the training I believe to be an important part of being an expert.

What I have replaced it with is the amazing opportunities I have had to meet the people who make perfume. I have been given so many chances to ask questions. The answers lead me to new questions and different thoughts about perfume.

When people find out I write about perfume they can’t imagine there is enough to write about. I always think there are too many things I want to write about. The whole reason I started adding a couple paragraphs to my Scent of the Day is I wanted to share my enthusiasm for the perfume I was wearing. That has evolved into what I try to do at Colognoisseur every day. Share with my readers the things I think are cool about cologne. Just don’t call me an expert.

Mark Behnke

One thought on “Experience not Expertise

  1. I like to think of myself the same way you do.

    I studied cosmetics chemistry and yes, I was trained in fragrance evaluation but I don't consider myself an expert but more as an enthusiast with the right studies as a background.

    But on the other hand nobody is offering me jobs or gives me proposals related to fragrance via my blog 😉

     

    Lucas,

    Chemist in the Bottle

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